Imagine Oceania. That’s what rockers The Smashing Pumpkins
are asking their fans to do for the 13 songs on their new album OCEANIA, out on
19 June. Longtime fans of the visual arts - including their groundbreaking
music videos and memorable album covers/packaging - the band want to inspire creativity and evoke
ones personal vision for each song, simply based on the title. That’s the idea
behind their new social media endeavor, whereby fans can create their own
imagery for any of the album’s 13 songs, tag them with #SPoceania and share
them with each other via Instagram, Pinterest, Deviantart and Facebook and
Twitter. The band will also share, like
and repost and repin on the official Smashing Pumpkins social sites and some
images may end up on the official website. Artists can utilize photos, designs,
paintings and words to imagine their own vision of the songs on OCEANIA including “Quasar,” “Panopticon,” “The
Celestials,” “Violet Rays,” “My Love is Winter,” “One Diamond, One Heart,”
“Pinwheels,” “Oceania,” “Pale Horse,” “The Chimera,” “Glissandra,” “Inkless”
and “Wildflower.” For more information on the
campaign go to http://www.smashingpumpkins.com/oceania/imagine-oceania/.
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