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| iPod |
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| Pono |
Apple's iPod is facing a new rival in the digital music
market - Pono! Legendary musician legend Neil Young has unveiled a new
high-quality digital music player called Pono that will rival Apple's iPod
line. Rolling Stone reports that Young created the high-resolution Pono to
"confront the compressed audio inferiority that MP3s offer". The
musician appeared on the Late Show with David Letterman last night to promote
the device, which is a bright yellow prism with a screen and simple controls.
According to Young, Pono will play back master files with "the best sound
anyone can get". Rolling Stone says that Pono will launch next year as a
line of portable music players, backed by an iTunes-style music-download
service. There will also be digital-to-analog conversion technology that will
"present songs as they first sound during studio recording sessions".
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