The new NIN studio album, which Trent Reznor recorded with Atticus Ross and Alan Moulder over the course of the past year, marks the first new music from Nine Inch Nails in five years and is their first release on Polydor Records. Lead single ‘Came Back Haunted’ appeared online in the early hours of this morning and has had an overwhelming response, spreading across the web almost instantaneously. In a matter of hours the track had over three hundred thousand plays on SoundCloud alone and earned not one, but two of the Top 10 worldwide trends of Twitter. Nine Inch Nails is considered a pioneer in the industrial music movement and has been highly influential in the evolution of electronic music. Its recordings – which include the RIAA Platinum-certified Pretty Hate Machine (1989), Broken (1992), The Downward Spiral (1994) and With Teeth (2005) – have revolutionized detailed digital production. The band has sold more than 30 million albums worldwide, released a remarkable series of singles, including the No. 1 Modern Rock radio hits “The Hand That Feeds,” “Only,” “Every Day Is Exactly the Same” and “Survivalism,” and received two Grammy® awards.